Pulse by HiCustomers
Find out where your CS function is leaking revenue
In under 4 minutes, benchmarked against real SaaS data. Run any tool to get a percentile rank against your vertical, a dollarized gap to average, and a specific HiCustomers sprint if you want help fixing what the output surfaces.
Pick a tool. See your gaps.
Each tool runs in under 4 minutes and benchmarks you against real SaaS data for your vertical and stage.
How healthy is your CS function?
12 quick inputs → 100-point grade + letter A–F, benchmarked against your vertical and ARR band.
- Percentile rank vs average SaaS at your stage
- Dollarized gap to average for each weak metric
- Top 3 revenue-leaking gaps + recommended fix
What is churn actually costing you?
Monthly compounding math — your 12/24/36-month MRR trajectory vs average and top-quartile SaaS.
- Annual revenue lost to churn right now (in $)
- Projected MRR in 12 months at current vs improved churn
- Churn-type diagnosis + dollar delta of a 2-point drop
Where are you losing users before they see value?
Dollarizes the CAC you’re wasting on users who never activate, and benchmarks your TTFV against named SaaS companies.
- Exact drop-off step (Email signup → First login → Activation → Week 1)
- Monthly CAC waste in $ — burning on non-activating signups
- Your TTFV vs Slack, Notion, and average B2B SaaS
Should you hire, outsource, or wait?
Rule-based verdict based on your MRR, churn, founder hours, and runway. Includes 30/60/90-day HiCustomers plan.
- Verdict: Ready to hire / Outsource is better / Not ready — fix X first
- US hire loaded cost vs HiCustomers tiered retainers side-by-side
- Founder opportunity cost dollarized + 30/60/90-day plan
Most SaaS founders fly blind on CS. You can ask ChatGPT “what’s a good churn rate” and get a generic 5% answer — but that answer isn’t benchmarked against your vertical, your ARR band, or your customer count.
Every output is stage-matched (pre-seed vs Series A vs Series B+), vertical-matched (B2B SaaS vs DevTools vs Fintech), and dollarized against your real MRR. When a tool says “you’re in the bottom 25% for churn,” it means bottom 25% of SaaS companies at your stage in your vertical — not a hand-wave.
And every tool ends with a specific HiCustomers intervention if you want help fixing what it surfaces. No obligation. Run the tool, see your gaps, decide later.
Not sure which tool to start with?
We help SaaS founders fix what the tools surface
HiCustomers works alongside SaaS founders to turn the gaps these tools uncover into measurable revenue retained. Whether it’s a churn problem, a leaky onboarding funnel, or a CS function that needs a 360° check — we have a focused engagement for it.
Every engagement is scoped to your stage and situation. No catalogs, no fixed packages — just the right intervention for the gap you actually have.
And if you don’t want a project — just an expert CS resource at a fraction of what a US hire would cost. We embed into your team and ship in days, not months.
Run a tool first, see your gaps, then decide if you want help. The audit call is free, and we’ll point you to the right path — even if that path isn’t us.
What each tool asks — and what you'll get back
Expand any panel to see exactly what you’ll be asked and what the tool returns.
- MRR, vertical, ACV, customer concentration
- Monthly churn %, onboarding completion %, support FRT, TTFV
- Renewal process, active customer count, weekly ticket volume
- 4 yes/no on CS capabilities (dedicated CS, health tracking, NPS, QBRs)
- 100-point score + letter grade A–F
- Percentile rank for churn vs your vertical and ARR band
- Dollarized gap to average SaaS for each weak metric
- Top 3 revenue-leaking gaps with fix recommendations
- Current MRR, vertical, ACV, CAC
- Gross monthly churn %, monthly expansion revenue %
- Average customer age (months), new customers per month
- Improvement slider (0.5–6 pts) to model “what if”
- Gross monthly churn percentile + NRR with investor-threshold flag
- Customer Value vs Acquisition Cost ratio (simplified LTV/CAC)
- 12/24/36-month MRR trajectory at current vs average vs top-25% churn
- Churn-type diagnosis + dollar delta of an improvement
- ACV, new signups/mo, CAC, vertical
- Onboarding model (self-serve / sales-led / hybrid), free trial length
- Drop-off tracking tool, activation event definition
- 6 yes/no on onboarding components (welcome email, checklist, human touch, drop-off tracking, videos, segmentation)
- TTFV category, completion rate, week-1 tickets per user, days to complete
- 100-point onboarding score + letter grade
- Dollarized CAC waste — how much you’re burning on non-activating signups
- TTFV benchmarked vs Slack, Notion, and average B2B SaaS
- Funnel visualization + specific drop-off step identified
- Top 3 fixes ranked by impact × effort
- MRR, active customers, monthly churn %, vertical
- Founder hours/week on CS, founder hourly value, monthly CS budget
- Customer concentration, biggest CS problem, timezone coverage
- Hiring timeline, expected US hire salary
- Churn improvement assumption slider
- Rule-based verdict: Fix Churn First / Not Ready Yet / Ready to Invest / Outsource Likely Makes Sense
- Founder opportunity cost dollarized
- US hire loaded cost vs HiCustomers tiered retainers side-by-side
- 30/60/90-day HiCustomers plan
- ROI projection with breakeven math
Run a tool. See your gaps. Then decide.
Tools are free. No signup. No email gate. If the output surfaces something you want fixed, HiCustomers is standing by — 5-day deployment, cancel anytime.
The audit call is free, and we’ll point you to the right path — even if that path isn’t us.