Churn Risk Calculator
What is churn actually costing you?
Monthly compounding math. Your 12/24/36-month MRR trajectory vs average and top-quartile SaaS. Dollarized. Diagnosed.
1Your Context
2Revenue & Churn
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3Model an Improvement
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Fill in your numbers above and hit Calculate to see your churn risk analysis.
What this tool measures
Your churn risk is modeled using monthly compounding math – the same formula that determines your actual revenue trajectory.
Revenue at Risk
Annual revenue lost to churn right now, using MRR x churn x 12. Dollarized against your real MRR.
MRR Trajectory
12, 24, and 36-month MRR projections using monthly compounding: MRR x (1 – churn)^n. Compared to average and top-quartile SaaS.
Churn Type Diagnosis
Rule-based diagnosis: early-life activation failure, voluntary logo churn, mid-life value decay, or healthy expansion offset.
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